
Although the official announcement of this year’s Playmate of the Year will be done by Hugh Hefner at an official ceremony tonight at the Palms Hotel in Las Vegas, Miss March 2008 Ida Ljungqvist reportedly already has the title in the bag.
“Ida won! She is so excited!” a pal of the stunner tells The FABlife.
Ida, 27, was born in Tanzania to a Swedish mother and Tanzanian father. She is the first Playmate born in Africa and is fluent in English, Swedish, and Swahili.
But Ida’s new fame does not come without scandal. Ida recently went through a messy divorce with ex Joshua Lang, with whom she reportedly had a custody battle over their pet chihuahua Bonnie.
Check out our gallery of the 50th Playboy Playmate of the Year, Ida Ljungqvist! [Photos: WENN]








May 3rd, 2009 at 1:31 am
[...] Check out our gallery of the 50th Playboy Playmate of the Year, Ida Ljungqvist! [Photos: WENN] [...]
May 3rd, 2009 at 9:03 am
what a “scandal” =(((
May 3rd, 2009 at 12:34 pm
Seriously. This is a big deal? What year is this?
May 3rd, 2009 at 12:49 pm
She’s white to me with a tan if he really wants to make history get you a real black gurl!!!thats black and does’nt look white or look like she has a white mom or dad..Thats one reason I never really gave a f*ck about hugh and that playboy bunnie sh*t.He honors the white complexion and the thin with huge boobs.It’s 2009 get a clue your president is black.Just be alit.more diverse pimp.I know his old a** was born in the time of slavery and may have that mentality that they had of blacks in his younger years but get over and really suprise me and really make history get a true black there beautiful ones out there belive me
May 3rd, 2009 at 1:02 pm
point is a half black sista made PMOY! a half black brotha is president! it’s a step in the right direction!!!
May 3rd, 2009 at 5:46 pm
Shes really pretty!!!!!!
May 3rd, 2009 at 9:03 pm
JACKIE: she is a “real”black gurl. just because she has light skin and not so african features doesn’t mean she’s any less “black’or African than another black girl.people make me so sick saying mess like that!light or dark at the end of the day we are all called the “N” word get over it!!!!!
oh and yeah
SHE’S BEAUTIFUL!!!!!!!
May 3rd, 2009 at 9:58 pm
yea I agree Nikki.. Pepolle really need to stop being ingnerent and read the `+*#%&&^*_)*((_ le FIRST AFRICAN AMERICAN !!! being african american is a race… not a color ..but damnn she look good
May 4th, 2009 at 12:06 am
Hey!! We Have a Black President!! Get Over it!!! Its 2009!
May 4th, 2009 at 1:11 am
Really all yall sound stupid.congratulate the dam gurl and move on, the point is she is black. In school or where eva if you have a touch of black in you-U are black. if you had a touch of black in you and where light u would of still been in thehouse (house n*****) getn raped and everything else. Yall try to say how blacks are dirty and everything else-thats funny cuz i remember plenty of blacks running from their white masters so they couldn’t touch them anymore. EWW nasty!! and another thing all the stuff they try to say yall invinted is a lie-white people didn’t have time they was too busy being rich and earning profits that blacks really work for.
May 4th, 2009 at 7:04 am
[...] that she has won the honor of Hugh Hefner’s magazine’s 2009 Playmate of the Year, making history as the magazine’s 50th POTY and the first African [...]
May 4th, 2009 at 11:34 am
Jackie: get that stick out of ur a**! just because she is a lighter skin black woman does not mean she is not black. ppl like you make me sick
May 4th, 2009 at 3:16 pm
You know that chick ain’t no real black girl, the first thing I thought when I saw her was “it figures” he’ll get one that looks like that. But more power to her Hugh can’t help what he likes his opinion is the one that counts so maybe when he keels over we’ll get a real black playmate.
May 4th, 2009 at 6:26 pm
she’s pretty good for her. So what’s the big deal if she is african? oh well congratz =]
May 4th, 2009 at 7:08 pm
are they serious she is not even cute….they could have done soooo much better….see what happens when holly isnt there to pick the playmate of the year! lol…
May 4th, 2009 at 10:18 pm
Jackie…did you know that Hugh Hefner was one of the main supporters of the civil rights movement in the late 1950s and early 1960s, he gave money and put many African American entertainers for on his show and they performed at the Playboy Clubs? Based on your comment, I don’t think so. Before you want to just throw out insults on someone who actually stood behind black people when it wasn’t encouraged or politically correct to do so, please take some time to learn more about who you’re insulting.
Now, I don’t know how I feel altogether about his standard of beauty: mainly unrealistic ideal of body porportion and plastic surgery, but I do not think, in any way, this man who so strongly supported the black community is a racist.
Also, just a general note not directed at anyone:
By the way, Renee Tenison was the first playmate of the year, she is unmistakably a beautiful African American woman, this one is the first one of AFRICAN descent, not African American.
May 4th, 2009 at 11:44 pm
Well what do we have here, Yes i agree she is black but i do feel they could have found someone much prettier but lets face it all of Hef’s girls are busted until they take there clothes off and get weaves and makeup they can make anyone a beauty now and days I dont see what the big deal is about playboy anymore they appear to be a washed up magazine and it is sick how that old man be going around with all them girls its just nasty. I liked holly i thought she seemed more normal than everyone in tha house he should have married her she probably is the only honest person around there that loved the old goat he is trippen watch they will find him dead in a few and he wont have anything to show for it but some stank *“+%)$^~&$`+#@%~ es waiting to get there pay off HEF GET IT TOGETHER BEFORE YOU BECOME WASHED UP AND PICK A BETTER LOOKING GIRL TO REPRESENT US WE WOULD APPRECIATE IT
May 5th, 2009 at 1:05 am
She’s nasty
May 5th, 2009 at 5:33 am
She’s cute, like Jessica Alba-like cute; But, Why are the cute girls always in some sheeiit?
May 5th, 2009 at 12:03 pm
she looks like she could be a freak . and she black
May 5th, 2009 at 3:19 pm
Her legs are HUGE!!! How is she playboy material with legs that fat?????
May 5th, 2009 at 4:59 pm
She is a cute girl and she look just as good as any of the other playmates, if not better. But she is biracial. Her skin is almost just as white as the other playmates. I would only be impressed with a darker skin female(Gabrielle Union or Lauryn Hill skin color). Then you can’t confuse her with being anything else, but black. Hef just made a safe politically correct choice.
May 5th, 2009 at 9:11 pm
She is not black , she is ugly as hell , she looks like spanish,
May 5th, 2009 at 9:46 pm
Hah! I love that only ONE of you commenters can read. The headline (and story) isn’t that she’s BLACK, it’s that she’s AFRICAN (as in, from the CONTINENT OF AFRICA). Way to work those knee-jerk reactions without actually comprehending what you’re reading.
That being said, I’ve never really been a fan of the “type” that Hef gets for PMOY; they’re way too fake and cartoony looking, like a face pulled through the Photoshop wringer one too many times. Then again, I’m a chick, so I’m not really the target demographic.
May 5th, 2009 at 11:29 pm
This woman is not an african american. She is bi-racial, and not very hot. Try again Hugh
May 5th, 2009 at 11:37 pm
Jackie…obviously you don’t know much about your entertainment history. Hugh was a trail blazer in every since of the word and had no regrets or did not back down. He marched with Dr. King. Learn your history.
May 6th, 2009 at 11:49 am
wow black pmoy and pres what is next
May 6th, 2009 at 1:37 pm
congratulate the dam gurl and move on but, what is the problem? Your mentality allways insulting the people.Pure race? Only exist in your mind.
60% of you voted Obama! and them live your life and pay your bills!
May 6th, 2009 at 1:42 pm
Acá en Panama tenemos chicas más lindas que esa y no tienen que salir en revistas. Las encuentras en cada esquina.
Slds.
Finke-Panama
May 6th, 2009 at 1:54 pm
QUOTE FROM JACKIE : She’s white to me with a tan if he really wants to make history get you a real black gurl!!!thats black and does’nt look white or look like she has a white mom or dad..
THATS WHAT IM SAYING THIS @%)$`$#&!+@+@$!_& AINT BLACK GIVE ME A BREAK.
May 6th, 2009 at 7:26 pm
I’m sorry but she is not all that. They could’ve gotten some one much prettier.
May 6th, 2009 at 9:21 pm
are you sure shes not the new playboy chipmunk … look at the hamster cheeks on that broad. and shes not african american shes american, im 50% italian and i dont consider myself italian american i was born in west virginia united states of america, continent of northamerica get a clue people
May 7th, 2009 at 10:09 pm
Wow guys this is why I don’t have a lot of female friends y are you hating? Be happy for her who are you to say she is not black enough what is that mean? Because a person has light skin that does not make them any less of an african american than you or anyone else personally I dont see the honor in posing nude in a magazine but please stop hating we need to learn to be supportive of one another that is how we will begin achieve higher things as a community hating doesnt accomplish a thing
May 8th, 2009 at 6:28 am
Hugh is just trying to help playboys profits by really trying to get all races to buy more. But the reality is that BLACK MEN always wanted to look at the white stick size zero big boobs pictures but now even the WHITE MEN are wanting to be open about what the want to look at. All men want variety. Hey Hef try a real Latina next time thats were the real money is at. Oh and for the rest of the people that made comments USE SPELLCHECK!!!!!!!!!!!!!!!!!
Gracias
May 9th, 2009 at 6:32 pm
You got it backwards. Her dad is Swedish and her mom is Tanzanian.
May 10th, 2009 at 7:37 am
she is beautiful for a black woman
May 10th, 2009 at 7:42 am
she’s black stop hatin
May 10th, 2009 at 7:44 am
she’s a black woman stop hatin
May 10th, 2009 at 7:45 am
she’s a black woman stop hatin you people
May 10th, 2009 at 8:24 pm
who the hell cares, we’re human aren’t we? skin is just skin LET IT GO!
May 10th, 2009 at 8:27 pm
and i just read 3 different people in a row writing the same damn thing “she’s black stop hating” WHY ARE U REPEATING IT?! get a damn grip if someone already typed it whats makes the point any different writing the same thing?
May 10th, 2009 at 11:03 pm
yeah, they said she was african, not “black” which…just means african american. which she is. and if obama is african…well he can’t be president. but noooo one wants to say anything…
May 10th, 2009 at 11:56 pm
If you really look at her face, she looks like vivica a. fox kinda, cheek bone n all wise and jessica alba.
May 11th, 2009 at 2:34 pm
I agree with Jackie…Of course we come in all shades and colors but why follow in the footsteps of the media’s perception of African or African American. The majority of African women are women of dark color and regal in appearance..(beautiful). The majority of African American woman are the same. But, due to the media we only get to see and the lighter skin sistah’s. As for money and jobs if a available for black women, they are given to the light skin women. Grab a magazine, view the celebrity sites, look at the entertainers and recording artist. Just recently, “Puffy” had auditions in Atlanta for “light skin, mixed, latin american or white women only. When we have this happen to us it just let us know that some will never be satisfied with where they came from and who they are. But anyway.. in a few more generations we all will be a true melting pot anyway.
May 11th, 2009 at 4:07 pm
Not sure because white guys are going to screw her is a step in the right direction BUT she will get paid. Hope she spends her money wisely. She is very Beautiful please with the mixed +(^##“_&@`*@@#^ who if us is pure anything anymore? I am a purely achild and creature of my god and that is all I need to know kisses Ida!
May 11th, 2009 at 4:09 pm
Yeah Jackie and Andgieb I kinda have to agree with you two. I figured shed be mixed black rather than a “solid” black african american girl. Actually I think Gabrielle union should be PMOTY and shes highly underrated.
May 11th, 2009 at 4:12 pm
What and Lez right on!
May 11th, 2009 at 9:04 pm
Well that’s nice. They should try for a beautiful dark dark skinned girl. That would be interesting…..there are some out there ya know….they should also look at aboriginee people and other people/females…..I would like to see different kinds of nationalities and their expressed beauty….That would be intersting. I liked how they got that girl from Ukraine….she was on the girls next door and won playmate for last year….she was very beautiful……stuff like that…don’t care if it is black or white or whatever….just want to see what other continent or nation beauty is out there. He can keep all the blondes he wants…..who cares…….and many of those blondes aren’t even natural blondes anywaysss….who cares!
May 11th, 2009 at 10:49 pm
First of all being the first black woman playmate is not an accomplishment……being the first black president is. She did not do nothing more to obtain the **)$$*)(#_(#*)& le other than bat her eyes and do a few risque poses. It is not like she gave a speech or something. I must say as people we African Americans have to stop the cycle of what was placed in our head to divide of during slavery days of light skinned the house negros and black skinned the field negros. The media may still display a certain image but so what…… we know who we are and it is more than a skin color it is a culture and heritage that has been passed down to us. There is beauty in our different shades and tones. Message to everyone white, black, puertico rican, asian etc. beauty and personality comes from within and not from an outside exterior.
May 12th, 2009 at 12:13 am
shes beautiful!
May 12th, 2009 at 12:15 am
it’s about time.
May 14th, 2009 at 3:15 pm
What has happened to playboy? Hugh Hefner is senile the mag has been going down the tubes.
May 14th, 2009 at 4:37 pm
Very nice indeed!
May 14th, 2009 at 4:58 pm
She is not even pretty…dark and gross!
May 15th, 2009 at 2:46 pm
She is a HOTTIE!
May 17th, 2009 at 12:12 am
To Gemini: What are you a racist or not? what do you mean DARK and GROSS? Dark is gorgeous…..pale and no color at all is GROSS!!!!!!!!!!!!!!!
May 17th, 2009 at 2:22 am
It’s about time my @@`$@`!*^#+*`%& I love Hef, but I think he needs to have his head examined because Ida is really unattractive, any one of the other 11 girls would have been a way better choice, even Kayla Collins, and she’s fat. I thought that part of the criteria for being selected as PMOY was beauty, not how much attention/profit selecting the first black PMOY will bring playboy.
May 17th, 2009 at 1:09 pm
yeah its hi time you guys start checking on african gals e.g[nigeria]cos we have got pretty gals with great body
May 17th, 2009 at 1:31 pm
TO GEMINI: YOU NEED TO STOP BEING RACIST,IT’S A NEW ERA THAT WE ARE IN.THE LADY IS DARK AND DROP DEAD GORGEOUS + U NEED TO CHECK OUT UR EYES CAUSE OBVIOUSLY U CAN”T SEE WELL,U CAN ONLY MAKE OUT DIFFERENT COLOUR BUT NOT BEAUTIFUL OR RACIST.
May 17th, 2009 at 3:05 pm
To (!~#~`+^`_+^%^) rincess: you’re a IDIOT she is totally U-G-L-Y, get a clue!
May 18th, 2009 at 12:00 am
- Ihtss Abouttt Timmeee
.
She’s Beautiful .
Gemini Dont Knw What They Tawking Bout
One Word .. HATER .
May 18th, 2009 at 9:00 am
Give me a break she is freaking ugly.. I am so sick and tired of hearing about this racist garbage .. She is just out right ugly and to thick for playboy .. They need to get someone else ASAP
May 21st, 2009 at 1:56 pm
Oh, yeah - and Ida is butt-ugly (and it has NOTHING to do with her skin color!)!!!
September 26th, 2009 at 6:40 pm
Anyone who thinks this chic is not absolutely dropdead hot must ha errectile dysfunction problems. Ida is one of the most desireable women I have ever seen. Look at that face and those huge mellons. I’d take her home to mom dad anytime. I’m white and live in the South. I’d give anything to be with this chic and wouldbe proud of it.